What's inside this guide?

* Individual sales professionals want to

   connect with their buyers on LinkedIn and

   other social networks, but they need some

   guidance in terms of what content to share

   and how to reach out to prospects;

* Sales leaders want to encourage a social 

   selling mindset, but they lack the training     

   material and resources to encourage a

   social selling environment;

* Marketing needs to communicate with the

   sales team and sales leadership about the

   content and best practices for engaging

   with buyers in a new way.
 

What you'll learn:

This E-Book will take an in-depth look at each of these roles and how they play a part in the move toward a social selling environment.